Run Better !

Through the accomplished marathon athlete and olympic hopeful Becky Wade comes the story of her year-long discovery of different international running cultures. Yet after years of sticking closely to the practice techniques she learned, Becky became intrigued about how her peers in other countries treated the sport she had spent more than half of her life practicing. And in 2012, she packed four pairs of running shoes as a recipient of the Watson Fellowship, cleared her calendar for the year, and set off on a trip to observe and join numerous running groups around the world. Becky discussed the diverse strategies of athletes across the world over the next twelve months. Since she made her marathon debut in 2013, completing the race in a dazzling 2:30, she was the third fastest female marathon athlete in U.S. history under the age of 25, qualifying for the 2016 Olympic Trials and securing an Asics brand endorsement. Becky reveals the secrets of success of athletes and trainers around the world, ranging from the feel-based approach to fitness she learned from the Kenyans, to the grueling mountain drills she adopted from the Swiss, to the injury-recovery strategies she learned from the Japanese. Run the World is also a call to transform the way we view the most normal and inclusive sport in the world, the story of the incredible experience of one athlete.

No Meat Athlete is a modern style of sporting guide that can take you from the starting block to the finishing line, providing motivation, tips and guidance along the way. No Meat Athlete blends the winning elements of validated learning approaches, inspiring anecdotes, and creative recipes to produce a roadmap unlike anything traditionally written for no meat athletes. This hybrid guidebook, healthy-eating cookbook, and dietary priming is a vital building blog for daily beginners and serious athletes live a lifestyle without meat. No Meat Athlete is a guide to adapt your diet to your training plan. Matt includes an outstanding manual of training plans of his own creation for runners at all skill levels. The book offers training strategies for specific distances from the marathon and teaches runners how to build good routines, improve results, while preventing injury.

A groundbreaking exercise plan who mixes physical and spiritual training with great strengths for both body and soul. Sakyong Mipham has always considered physical exercise important for spiritual well-being as a Tibetan lama and Shambhala leader. He integrates running with his religious practice, providing simple meditation advice and the core concepts he has developed.

Once Bobbi Gibb had her eyes on the Boston Marathon, she only wanted to be a part of it. Yet she was denied admission when the time came to apply for the marathon. This book tells the real story of how she broke the law in 1966 and how her courage and persistence changed the world one step at a time. Made in partnership with Bobbi Gibb and the ideal present for runners and anyone with a love for sport out there.

I wondered at high school whether the Jamaican Americans who made our track team so popular would bear the acceleration gene from their tiny country. I raced with Kenyans in college and wondered if stamina genes might have migrated from East Africa with them. Around the same time, I started to note that a group on my team might consist of five people running next to each other, step by step, day by day, and still turn out to be five totally separate athletes. Are athletes like Usain Bolt, Michael Phelps, and Serena Williams genetics freaks dominating naturally their respective sports? Are they simply ordinary humans who, by sheer willpower and rigorous training, have conquered their biological limits? The reality is much more complex than a simplistic dichotomy between nature and traning. Scientists have gradually started to explore that the relationship between genetic endowments and the learning climate of a athlete influences performances. Slowly, sports researchers entered the age of modern genetic science. Sports Illustrated senior writer David Epstein addresses the great nature versus nurture discussion in this informative analysis of athletic achievement and explores how far science has come to answer this question. He explores the so-called 10,000-hour rule and figure out if the best path to physical success is to train rigorously and regularly starting very young. Epstein dissipates some of our assumptions of how elite athletes excel. He explains that some of the abilities we believe to be innate, such as a baseball batter’s bullet-fast reactions, are not, and that certain characteristics we think are purely voluntary, such as the ability of an individual to practice, may also have essential genetic components. Epstein challenges us to question the very essence of athletism.

Misty Copeland, the celebrated ballerina and role model, reveals the tricks of how to reshape the body and maintain a flawless, solid physique and glowing health. Misty Copeland claims that in recent years there has been a trend in which women no longer want the bare bones of a runway model. Standards have changed: a long, toned, strong body and an outstanding posture is what people need. Misty will teach readers in her first health and wellness book how to find the strength to become healthy and happier, and how to reshape their bodies to be slim and elastic, with step-by-step tips, meal plans, exercise schedules, and inspiring phrases. Celebrating the value of healthy fats and a ballet-based workout routine, Misty reveals her own time-tested workouts and a healthy fat eating program that keeps her in top shape.

The 1989 Ironman World Championship was the longest endurance race ever. In a thrilling duel known as the Iron Fight, two of the world’s toughest competitors ran side-by-side over a grueling 139 miles at a world record speed. The men will demolish the previous record after 8 exhausting hours and reach the finish line a mere 58 seconds apart In his latest Iron War book, sports writer Matt Fitzgerald wrote a riveting tale of how Allen and Scott propelled themselves and each other through the most amazing race in sporting history. Iron War moves beyond the pulse-pounding war tale to give two strongest people and their unquenchable drive to win a compelling glimpse of the world’s lives. Weaving a psychological strength review into a thrilling story of sporting adventure, Iron War is a flying portrayal about two warriors and the directions that lead to their epic final showdown.

Using this one-stop guide on Ultras Trails you will bring the your trainign to new heights. Over fifteen years under her belt racing and training all over the world, Krissy Moehl is a top female ultramarathon athlete, revered by her peers and inspired by runners everywhere. Aknowledging Moehl’s optimistic and supportive approach and her deep experience and passion for the sport, no one is better at planning and educating you for your first ultra and beyond! Her expertise transforms into the most productive and easy-to-follow form of training, separated into stages to help all athletes make it to the next stage and reach their goals. Through offering useful hints, bonus content and intimate anecdotes, she shares her love for the sport. Her dedication to developing the sport and her desire to mentor people running their first is apparent in the consideration she took to build comprehensive preparations and changes to lifestyle. With Moehl, you’ll find all the tools and inspiration you need to get your mind and body performing in ultramarathon!

Kara Goucher reveals her insights of using validated methods in the world of sport psychology to overcome self-doubt and boost running performance. High features Olympians Emma Coburn and Molly Huddle’s tips, strategies, and real-life experiences. Strong also provides insights from two sport psychology specialists, including Dr. Stephen Walker, Kara’s own sport therapist.

Our highly awaited follow-up comes from the coauthors of the New York Times bestseller Abundance: brave, revolutionary, how-to direct the use of exponential technology, moonshot planning, and crowd-powered resources to generate incredible wealth while simultaneously making a positive effect on billions of lives. Bold is separated in three main sections. Part one reflects on the disruptive innovations that challenge today’s Fortune 500 businesses and how it enabled entrepreneurs to go from drafting an idea to run a billion-dollar business. Part two of the book reflects on psychology, building on perspectives from Larry Page, Elon Musk, Richard Branson, and Jeff Bezos, all billionaire businessmen. Finally, Bold ends by looking at the best practices that allow us to exploit the hyper-connected crowd of today as never before. There, the researchers explain how to model and use reward contests, initiate million-dollar fundraising campaigns to tap into ten’s of billions of dollars of money, and eventually how to create groups of massively empowered individuals ready and able to help today’s entrepreneurs make their boldest dreams come true. Bold is both a guide and a manifesto. This is the go-to platform for today’s businessmen on the use of new technology, planning on scale, and the immense potential of crowd-powered resources.